Updated: Sep 14, 2019
Branding is what makes a company stands out. When working with food products we can see the importance of appearance, quality, and community.
In branding we send a message to our consumers, we represent something bigger, vibrant and captivating.
Branding is the message we convey to the consumers. If we mix branding with marketing we're speaking and conveying our appearance, service, message, and value.
In making a food choice we want to feel good about our decision.
In creating food products there are important things to observe about quality, appearance, nutrient, and people.
In this video Rohan Oza, the man behind the creative branding of iconic brands such as bai, pop chips, vitamin water just to name a few express his insights on creating a million-billion dollar food or beverage using branding.
Highlights From the video: Defy the experts- Make the news. Trust your guts
Bust your brand- Build it as you trust your gut.
Illustrate authenticity with a mix.
One of the biggest thing in branding your business is who.
When marketing a brand think of your who.
Who can you send this information to, who can influence others to sign up or project sales?
Remember less is more. Stay Legit. Be legit.
Imagine having a better grip on your brand and marketing experience.
Marketing is challenging but when creating brand we often lose ourselves in the mix.
When faced with marketing problems as an upcoming entrepreneur who do we turn to? This is the problem.
We help people like you, refocus your brand by previewing and correcting social interaction. Some of the things we view are your website, post, sales interactions, business plan and influence power.